Serino/Coyne

Touring

When you're ready to take your show on the road, we still make sure butts get in seats.

Broadway is only the beginning. We specialize in “sit-downs” outside New York in cities large and small, and for more than a decade have successfully launched and managed U.S. and Canadian tour marketing for Broadway’s biggest blockbusters. We work with local presenters to strategize national and geo-targeted media and marketing plans, use our negotiating muscle to secure added-value media promotions and manage the show’s advertising settlement. We’re all about creating a win-win situation that allows your show to reach its full potential and lets local markets share in that success.