Broadway is no stranger to driving stories of family drama, tortured romance, and unspeakable betrayal. At Serino Coyne, we’ve championed many of those shows ourselves. We love those shows!
But trust us when we say that Broadway has never seen anything like the layered, outlandish, big-hearted passion of “Destiny of Desire.”
Telenovelas are pop culture touchstones and continue to glue audiences around the globe, 2 billion strong, to their televisions. That’s why this funny, powerful, and singular twist on the telenovela will have the same emotional impact on theatergoers when it splashes down to emotionally overshare in New York.
We can’t wait to see you tomorrow to transform our love and excitement for this rare and special piece into a campaign that gleefully exploits its ample assets.
At the heart of “Destiny of Desire” is family. It is our desire that being part of the show’s own Broadway family becomes our destiny.